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Plenty of the people who spend all day online are interacting with real people less than they used to.They waste huge amounts of time dealing with online daters who lie, mislead them, stand them up, or dump them on a moment's notice.But it tells us something about efficiency: Since dating reliably ended in marriage within a few years, it was pretty efficient, but that's because of the attitude and expectations, not the technology.

But thanks to the new online dating landscape, the language of love has gotten a whole lot more complicated.

Just as you figured out what ‘sexting’ was, in came a whole host of new-fangled relationship jargon.

Even in Super Sad True Love Story—the Gary Shteyngart novel where everyone wears an "äppärät," a device around their necks that broadcasts to everyone around them their credit history, income, cholesterol, and how attractive they are compared with everyone else in the vicinity—even in that world people fall in love. Executives in the middle of a growing business can be forgiven for overstating trends—as can individuals used as anecdotal launching pads for trend pieces—but readers should take it a little slower.

So rather than go right to "online dating is threatening monogamy," as Dan Slater argues in his article in magazine, maybe we could agree with the less alarmist conclusion that people who engage in rapid serial online dating are probably less likely to make commitments because they won't settle down.

But remember, divorce rates have probably been falling more or less continuously since about 1980.